Community Events Branding
Brand Design for Our Kaka‘ako Community Events
Creative Concept • Art Direction • Print Design • Digital Design • Website Graphics • Content Creation • Cultural Integration
Our Kaka‘ako is a vibrant urban neighborhood in Honolulu known for its dynamic community events that foster connection and celebrate local culture. As the art director and lead graphic designer, I crafted unique branding for each event, ensuring a consistent visual identity across all marketing channels.
This includes environmental signage, digital displays, social media content, websites, and day-of event materials. My focus is on creating visually captivating and culturally relevant visual experiences that resonate with the community and effectively communicate the unique spirit of each event.
Many of these campaigns have been recognized with industry awards.
Featured here are examples of digital signage developed for these events, which serve as one of the key promotional marketing pieces for each campaign. This is just a glimpse into the full range of assets developed within each event's brand identity.
Each campaign is thoughtfully designed, incorporating local cultural elements and tailored specifically for the target audience.
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